Re-design of products and a new concept structure for the Scandinavian Market
Merging Swedish, Danish and Finnish (flavoured) yoghurt ranges into one.
Yoggi makes every day taste less ”every day” – Communicating full flavour.
Happy, trustworthy, playful and fresh thinking! New visual concepts, based on full flavour, masses of fruit and berries with a big scoop of fun and playfulness.
Design of 5 specific product ranges: family- basic & extra, mini, yalla, dröm and yangster.